Facebook & Instagram Marketing

That Drives Real Business Results

AI-powered social advertising for small and medium businesses — targeted campaigns that reach your ideal customers, generate qualified leads, and grow your revenue.

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Social Advertising Built for Growing Businesses

Three core capabilities that turn Facebook and Instagram into consistent, measurable growth channels for your business.

Facebook & Instagram Ads

Precisely targeted ad campaigns that put your business, products, or services in front of the right people at the right moment — not just anyone scrolling their feed.

  • Lead generation & direct response campaigns
  • Brand awareness & reach campaigns
  • E-commerce product & catalogue ads
  • Local area targeting & geo-fencing

AI-Powered Strategy & Optimization

Our AI tools continuously analyze audience behavior, competitor ad activity, and campaign performance to maximize your return on every dollar of ad spend.

  • AI audience analysis & lookalike targeting
  • Competitor ad intelligence & benchmarking
  • Real-time budget optimization
  • A/B testing & creative performance analysis

Page & Content Management

A consistent, professional social media presence that builds trust and keeps your audience engaged — without you having to spend hours on content creation.

  • Facebook & Instagram Business page optimization
  • Monthly content calendar & post creation
  • Community management & engagement
  • Review & reputation monitoring

Why Your Business Needs a Specialist, Not a Generalist

Facebook and Instagram have over 3 billion combined monthly active users — but reach alone means nothing without the right strategy. Small and medium businesses are competing on the same platform as global brands with unlimited budgets. To win, you need campaigns built around your specific customers, your local market, and your actual business goals — not a generic template copied from another industry.

Generic "full-service" agencies spread themselves across every platform and every industry. At InnoVista Tech, our paid social practice is focused and deliberate. We understand how different types of businesses acquire customers on Facebook and Instagram — what audiences to build, what offers convert, what creative resonates, and how to optimize for cost-per-lead rather than vanity metrics. Combined with AI-powered audience intelligence, we give small and medium businesses the precision targeting that used to be available only to enterprise brands.

Whether you run a local service business, an e-commerce store, a professional services firm, or a growing startup — we build campaigns around your revenue goals, not your follower count.

Our focus: Turn Facebook and Instagram into consistent, measurable lead and revenue channels — not just a place to post content.

What's Included in Every Plan

Comprehensive social advertising management — strategy, execution, optimization, and reporting all under one roof.

Facebook & Instagram Ads

  • Lead generation campaigns with instant forms
  • Sales & conversion-optimized campaigns
  • Brand awareness & traffic campaigns
  • Local & radius targeting by city or neighbourhood
  • Lookalike audiences from your existing customers
  • Retargeting for website visitors & past engagers

AI-Powered Strategy & Optimization

  • AI audience segmentation & buyer persona mapping
  • Competitor ad intelligence & creative analysis
  • Predictive budget allocation across campaigns
  • Real-time performance optimization
  • AI-assisted ad copy & creative briefing
  • Automated underperforming ad alerts

Page & Content Management

  • Facebook & Instagram Business page setup & optimization
  • Monthly content calendar & post creation
  • Promotional & offer post design
  • Community management & comment responses
  • Review monitoring & reputation management
  • Monthly performance report with insights

Also explore our AI SEO (GEO) services for search engine & AI platform visibility →

Who We Help

Whether you're a local service business, an e-commerce store, or a professional services firm — we build social advertising strategies around your specific customers and revenue goals.

Local Service Businesses

Plumbers, electricians, landscapers, cleaners, contractors — fill your schedule with local customers using geo-targeted Facebook campaigns that reach homeowners in your service area when they need you most.

E-commerce & Retail

Drive product discovery and sales with catalogue ads, dynamic retargeting, and conversion-optimized campaigns — reaching buyers at every stage of the purchase journey on Facebook and Instagram.

Professional Services

Accountants, lawyers, consultants, coaches, and financial advisors — build credibility and generate qualified enquiries from your ideal clients with authority-driven lead generation campaigns.

Restaurants & Hospitality

Drive foot traffic, promote events, and fill reservations with location-based campaigns, offer promotions, and Instagram visual storytelling that puts your brand front and centre locally.

Health, Wellness & Beauty

Clinics, gyms, spas, salons, and wellness practitioners — attract new clients, promote seasonal offers, and build a loyal local following with targeted Instagram and Facebook advertising.

Startups & Growing Brands

Build brand awareness, acquire your first customers, and scale your customer acquisition cost-effectively — with AI-optimized campaigns that grow with your business from day one.

Facebook & Instagram Marketing Pricing

Transparent plans for growing businesses — no hidden fees, no long-term lock-ins.

Starter

$599 /month

Best for: Solopreneurs & small local businesses

  • Facebook & Instagram Business page management
  • 8 posts/month (promotional, brand & engagement content)
  • 1 active ad campaign (lead gen OR awareness)
  • Ad spend up to $500 managed (billed to your account)
  • Basic audience targeting & interest segmentation
  • Monthly performance report
  • Email support
Get Started
Best Value

Scale

$2,599 /month

Best for: Established businesses & multi-location brands

  • Everything in Growth
  • Unlimited posts & full monthly content calendar
  • Unlimited active ad campaigns
  • Ad spend up to $10,000 managed (billed to your account)
  • Full AI campaign automation & real-time optimization
  • Multi-location & multi-product campaign management
  • Custom performance dashboard & reporting
  • Dedicated account manager
  • Weekly strategy calls
Contact Us

Ad spend is billed separately and paid directly to your Facebook Ads account.

Prices shown are InnoVista Tech management fees only.

Custom plans available for larger businesses, multi-location brands, and e-commerce stores with high-volume catalogue ads.

3x
Average ROAS on Facebook & Instagram campaigns
60%
Average reduction in cost-per-lead for SMB clients
10x
Increase in qualified inquiries within 90 days
48hrs
Average time from onboarding to first live campaign

Get Your Free Social Media Audit

We'll analyze your current Facebook and Instagram presence, review what your competitors are running, and show you exactly where you're leaving leads and revenue on the table.

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